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Our Lunar New Year products are now available for Pre-Order. Shipping begins Wednesday, January 26th. 

What is Lunar New Year?

Lunar New Year is a celebration of the arrival of spring and the beginning of a new year on the lunisolar calendar. It is the most important holiday in China, and it is also widely celebrated in South Korea, Vietnam, and countries with a significant overseas Chinese population. Those celebrating consider it the time of the year to reunite with immediate and extended family.

Lunar New Year is a fifteen-day celebration marked by many traditions. At home, families decorate windows with red paper cuttings and adorn doors with couplets expressing auspicious wishes for the new year.

The Lunar New Year’s Eve reunion dinner is the highlight that kicks off the holiday, a feast with a spread of symbolic dishes that bring good luck and fortune. The fifteenth and final day of the holiday is the Lantern Festival, during which people enjoy variety of sweets and children carry lanterns around the neighborhood at night to mark the end of the celebration.

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