As the days got warmer and sunnier, so did our seasonal lineup. Q2 was all about vibrant flavors, meaningful collaborations, and a few surprise sightings that had our Macarooz family buzzing. Here’s a look back at everything sweet that bloomed this season.
🐣 April: Chick Mac Pops Sold Out
Spring kicked off with a major win: our Yellow Chick Mac Pops completely sold out at Costco! This adorable seasonal pop captured hearts, showing just how much joy a little whimsy can bring.
🍰 May: Yellow Cake Pops Launch
Our Mac Pops bloomed in Yellow Cake, a golden twist on a classic flavor, as nostalgic as it is cheerful. Even sweeter? These limited-edition pops made their Costco debut across Arizona, Colorado, New Mexico, Nevada, and Southern California, and they’re available through the end of the month!
🚚 June: Big Wins at Trade Shows
We wrapped up the quarter by making waves at two major trade shows: Coffee Fest and Go Texan. From sampling Mac Pops with coffee industry pros to sharing our story with proud Texan businesses, both events gave us the chance to introduce Macarooz to new retail buyers, partners, and fellow food lovers, one sweet conversation at a time.
💐 Trudy’s Hallmark Retail Collaboration
We were thrilled to partner with Trudy’s Hallmark to bring an exclusive natural lineup of Macarons and Mac Pops to their shelves. Designed for thoughtful gifting and joyful moments, this collaboration lets more people discover (and fall in love with) the Macarooz experience.
Each moment this quarter has been a reminder that our sweets don’t just satisfy cravings. They spark connection, celebration, and creativity. Whether in a Costco aisle, a Hallmark store, or your own kitchen, we’re honored to be part of your most joyful moments.
Thanks for making this spring so special! We can’t wait to show you what we’re baking next.
Stay sweet,
The Macarooz Team